A Real-Life Example of Maximizing the Niche You Write In On Medium

How to take one article and turn it into an endless stream of stories

Rocco Pendola
5 min readMar 1, 2022
Source: Author / Rome, Italy

At least a handful of readers appeared to get something out of my most recent article that focused on writing — I’ve Been Writing on Medium For 18 Months and Here’s the Most Useful Advice I Can Offer If You’re Struggling.

So, in this article, I expand on one of the areas readers highlight and respond to most when I detail my writing process and experience.

The idea of finding an area of focus, then thoughtfully and aggressively expanding within that niche.

Three key elements comprise this approach —

  • Finding a rich focus area
  • Thinking ahead, taking notes, and drafting new articles before, during, and after the process of writing every article
  • Using your day-to-day and life experience

From the above-mentioned article —

I distilled a decade of writing about investing and personal finance down to the issues most relevant and concerning in my day-to-day life, particularly retirement and the realization that I’d Never Retire. Now, around 95 percent of what I write centers on that theme and meaningful offshoots.

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Rocco Pendola
Rocco Pendola

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